During the 1920s, Jell-O advertising in North America focused on both the product’s convenience (the fact that it could be consumed almost anywhere) and its connection with idealized domestic settings. Both themes were central to a 1922 “at home everywhere” advertising campaign in the United States and Canada. Booklets distributed in both countries featured images of people serving or consuming Jell-O in a series of disparate settings: camping in the woods, on a farm in the “wheat belt,” and in a snow-bound cabin. Indeed, both the American and Canadian versions of the booklet featured a bear and a cabin on the cover. But the Canadian and American booklets differed on one key point. The American booklet included a plantation in its compilation of idealized Jell-O consuming locations and featured an illustration of an African-American boy serving the dessert to a white woman at the “Big House.” The Canadian version did not. When it came to promoting their product in Canada, Jell-O’s advertisers recognized that while some cultural allusions were transferable, others were not. Jell-O could be both Canada’s and America’s “most famous” dessert but the reference points used to justify such claims required selectivity and political awareness.
Chris Hemer On this day, 56 years ago, Canadian folk singer-songwriter Gordon Lightfoot and his song “Canadian Railroad Trilogy”—a tune steeped in national mythology—became the focal point of a CBC-produced centennial television special, 100 Years Young, on New Year’s Day, 1967. While his work is now largely synonymous with Canadian identity, Lightfoot did not always hold this esteemed position within… Read more »
Tarisa Little We live and breathe in a world that often pretends it got rid of us. In the face of that, MOONSHOT volume two, which is bursting with stories, is an act of love and also of resistance. We love ourselves and our communities. We’re still here, unbroken lines of stories. We not only survive, but thrive. We’re not… Read more »
By James Cullingham Peter Green’s death was announced by a British law firm on July 25, 2020. The news elicited an outpouring of grief and admiring statements from his musical peers. Like Brian Wilson of The Beach Boys or Syd Barrett of Pink Floyd, Peter Green is viewed alternatively as a prime musical casualty of the psychedelic moment, or as… Read more »
In this post, Dr. Donica Belisle, author of Retail Nation: Department Stores and the Making of Modern Canada, and Associate Professor of History at the University of Regina, discusses the ways that Canadian retailers have profited from anti-Indigenous and anti-Black racism. She argues that capitalist enterprise has long profited from colonialism and white supremacy in Canada. This year marks the… Read more »
By Jessi Gilchrist With the onset of COVID-19, we have seen orchestras, operas, and small ensembles retreat from the concert stage and disperse into their lonely practice rooms. There is no doubt that COVID-19 is not being kind to Canada’s musicians or music institutions. Yet this time away from the spotlight also provides an opportunity for critical reflection on the… Read more »
Karen Dubinsky & Freddy Monasterio “Writing about music is like dancing about architecture.” Origin debatable. In the face of this indisputable cliché, we created a documentary podcast series. The first episode of Cuban Serenade premieres today (July 2), the birthdate of our first protagonist, Chicho Valle (1924-1984). Chicho was, we believe, the first professional Cuban musician in Canada. He arrived… Read more »
By James Cullingham It was a psychotropic June evening half a century ago. The superb British band Traffic led by Stevie Winwood played Nina Simone’s ‘Feeling Good.’ The sound of Chris Wood’s flute mingled with a marijuana haze as thousands sat or danced entranced on what was usually the Toronto Argonauts’s home field at CNE Stadium in Toronto. The Festival… Read more »
Cynthia Comacchio Although not always the most important identity marker, age has always mattered in the making of roles, rights, status and power structures. It signifies as much as, and occasionally more than, class, gender, race, sexuality, heritage. Only partly a biological/chronological category, it is also socially-constructed and consequently historical, varying in time and place. The time-shifting meanings of age… Read more »
